WebJan 1, 2006 · Based on theories of attribution and suspicion, three experiments highlight the mediating role of perceived sincerity of motives in determining the effectiveness of CSR activities. CSR activities improve a company's image when consumers attribute sincere motives, are ineffective when sincerity of motives is ambiguous, and hurt the company's ...
CSR practices and consumer perceptions - ScienceDirect
WebDec 28, 2013 · CSR should focus on the important areas of interaction between the company and its key stakeholders and address value creation actions as part of the company’s strategy. A 2013 global consumer survey reported that CSR remains a powerful differentiator, influencing both consumer behavior and corporate reputation. WebJan 1, 2024 · The study was to consider the effect of both consumer CSR and environmental CSR on consumer-company identification and the perceived quality of the product offered by a company as well as... hammock weave chair
How Corporate Responsibility Is Influencing Consumer …
WebAug 31, 2024 · Our analyses show that CSR has a positive effect on corporate image, customer satisfaction, and price premium. In addition, CSR can affect the customer … WebCorporate social responsibility and employee engagement: the mediating role of personal environmental norms and employee green behavior Jamal Abdul Nasir Ansari, Saba Irfan. This paper aims to investigate the influence of corporate social responsibility (CSR) on employee engagement (EE) through mediating effect of personal environmental norms… WebOct 1, 2013 · Third, the typologies of CSR practices and consumer CSR perceptions provide a diagnostic tool that enables companies to assess their own CSR behavior. For researchers, it offers a systematic basis to track corporate CSR trajectories over time and compare these initiatives with resultant consumer perceptions. The paper is organized … hammock weaving